|W editor in chief Stefano Tonchi and Kim Heirston Evans attend a dinner hosted by W and De Beers|
|Chris Chambers, Isolde Brielmaier, and Alejandro Ingelmo at the W/De Beers party|
The New York Times. The attendees are usually among the super-rich who collect valuable pieces of art for investments and for the "sport of it." There are also scores of parties and celebrations through the event.
Beyond the uber-luxeness of it all, several artists earn a living selling their works at the event - which makes it a worthwhile affair.